01 / AUDIT
Website Performance Audit
Technical health, page speed, mobile usability, user experience, and opportunities to improve your website.
Independent Digital Strategy Consulting
Your website has more potential.
Uncover what holds your website back. Get expert-led audits, practical SEO insights, and clear digital growth recommendations — without the jargon.
What I do
Clarity before complexity.
Focused, independent analysis designed to turn website problems into actionable priorities.
02 / SEARCH
SEO & Organic Growth
Technical SEO, site architecture, content discoverability, search visibility, and organic growth opportunities.
03 / AI
AI Search Visibility
Evaluate how your content is structured and discovered across emerging AI-assisted search experiences.
04 / PUBLISHING
Digital Publishing Strategy
Specialist guidance for publishers on audience growth, engagement, advertising performance, and digital products.
Website Audit Packages
Expert insight. Clear pricing.
Independent analysis, actionable recommendations, and a clear path forward. Choose the level of support that fits your website.
ESSENTIAL
Essential Audit
A focused health check for small websites and startups.
- Technical SEO health check
- Speed & Core Web Vitals review
- Mobile usability review
- Top 5 actionable recommendations
- PDF report within 3 business days
★ RECOMMENDED
Professional Audit
A deeper review for businesses ready to improve their digital performance.
- Everything in Essential
- In-depth technical SEO analysis
- Content structure & UX evaluation
- AI search visibility review
- Up to 3 competitor benchmarks
- Prioritized action plan
- 30-minute online consultation
- PDF report within 5 business days
ONGOING SUPPORT
Growth Consulting
$750 / month
Ongoing strategic guidance for organizations that want to keep improving.
- Initial website performance review
- Monthly SEO & growth recommendations
- AI visibility strategy
- Monthly performance review
- Two online consulting sessions / month
- Email support
- Custom growth roadmap
Prices in USD. Project scope is confirmed before work begins. No payment is collected on this website.
The process
From findings to next steps.
STEP 01
Understand
We start with your website, business goals, and biggest challenges.
STEP 02
Analyze
I review key technical, content, and experience signals to identify priorities.
STEP 03
Recommend
You receive clear findings and a practical, prioritized action plan.
About Umut Katırcı
20+ years of digital media & technology experience.
A Physics graduate of Middle East Technical University (METU), Umut Katırcı is a digital media strategist and consultant whose professional background spans leading media brands including CNN, Milliyet, Kanal D, Forbes, Gazete Oksijen, and Haber Global.
He specializes in SEO, website performance, digital publishing, monetization, and digital growth strategies.
Experience & Selected Projects
Trusted experience across leading media brands.
Organizations represented in professional roles, consulting engagements, and selected projects.
BorsaTek
Cine5
CNN
Emlak Kulisi
Forbes
Gazete Oksijen
Gerçek Gündem
Haber Global
Kanal D
MedyaTava
Milliyet
NetD
Patronlar Dünyası
ShiftDelete
TGRT Haber
TV100
Let's talk
Ready to improve your website?
Tell me your website URL, your main challenge, and what you want to achieve. I'll get back to you to discuss the right scope for an audit or consulting engagement.
Request an Audit by Email →Contact address: ukatirci@gmail.com · X: @umutkatirci.